
Pretty Crazy
153rd of 194 in Korean Cinema
- Out-grossed 21% of Korean Cinema releases with reported figures ($3M).
- Returned 0.6× its budget, against an industry median of 2.4×.
- Momentum in the 51st percentile.
- Audience rating 6.9 from 36 votes, the 41st percentile.
- Cost
- $5M
- Took
- $3M
Against a Korean Cinema median of 2.4×, so this one returned 0.3 times what a typical release there does.
The money says flop. What do you say?
Pretty Crazy, also known as Devil Moved In, tells the heartwarming yet supernatural story of Gil-goo, an unemployed young man who leads a dull existence until he meets Seon-ji, the mysterious woman who moves into the apartment below him. As they begin to grow close, Gil-goo discovers that Seon-ji hides an unimaginable secret: every night at 2 a.m., she transforms into a wild demon, forgetting her actions by the next morning. Gil-goo is soon hired by her family to monitor her during these episodes, leading to a series of comedic and touching encounters as he attempts to break her curse while falling for her daytime persona.
- Released
- 13 August 2025
- Runtime
- 1h 53m
- Language
- Korean
- Industry
- Korean Cinema
- YoonaSeon-ji
- Ahn Bo-hyunGil-gu
- Sung Dong-ilJang-su
- Joo Hyun-youngAh-ra
- Shin Hyun-sooYeong-sik
- Ko Gun-hanHee-bum
- Director
- Lee Sang-geun
- Screenplay
- Lee Sang-geun
- Original Music Composer
- Lee Ji-soo
- Director of Photography
- Kim Il-yeon
- Producer
- Baek Hyun-ik, Kang Hye-jung, Ryoo Seung-wan, Cho Sung-min